The popular DVD format is an excellent example of Panasonic's engineering and marketing prowess. Panasonic developed many of the key technologies that make possible DVD, the format that is now transforming home entertainment and the computer industry. Our engineers took that technology from the laboratory and created high-quality, affordable components for the industry. At the same time, we used our expertise in storage media to make DVD discs a reality.

For our DVD efforts, we were awarded a technical Emmy Award by the television industry. While we are proud of that award, it hasn't stopped the technological advances. Panasonic was first to introduce recordable DVD for the PC and is moving forward with recordable DVD players for video enthusiasts. And this is only the beginning.