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About ELS
ELS Surround® Premium Audio - About
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ELS Surround® Premium Audio. From The Studio, To Your Vehicle.


Drawing upon a rich tradition of leadership in audio technology, Panasonic has collaborated with multiple Grammy Award winning producer/engineer Elliot Scheiner and luxury vehicle manufacturer Acura to bring studio quality sound to the vehicle.


The premium audio system, branded "ELS Surround® Premium Audio System," after Scheiner's industry recognized moniker "ELS," was introduced several years ago in the Acura TL, and due to its success is now available in four other Acura models, the TSX, MDX, RDX & ZDX. The "ELS Surround" designation serves to distinguish this system as the ultimate automotive listening experience and signals a unique collaboration between Acura, Panasonic, and Elliot Scheiner, a man who has won six Grammy Awards, 23 Grammy® nominations and two Emmy® Award. Scheiner is widely recognized as a leader in surround sound recording/mixing and has worked with a veritable "Who's Who" in the music industry, including The Eagles, Steely Dan, REM, Faith Hill, Queen, Sting, Van Morrison, and Foo Fighters.



"The sound quality of the ELS Surround premium audio system in these Acuras is simply remarkable," said Dan Bonawitz, Vice President Corporate Planning and Logistics, at Acura. "Working with Elliot Scheiner and drawing upon his extensive experience in the music industry has resulted in an audio system that will strike a chord with anyone who enjoys music. We are truly excited to be the first vehicle manufacturer to offer ELS Surround as standard equipment."


Discussing the system, Scheiner said, "With the ELS Surround premium audio system we can finally capture and reproduce music the way we hear it in the studio. And when it comes to multi-channel audio {go to Multi-Channel Audio FAQ's for more information}, a factory-installed sound system is one of the best ways to experience it since you are dealing with a defined listening space in which the system can be tuned to the vehicle's specific acoustic environment. Also, when you think back, many of our musical formats achieved widespread acceptance through the automobile - eight track tapes, cassettes and CDs - and now MP3’s and 5.1 surround. I am thrilled to be associated with Acura and Panasonic, and the ELS Surround premium audio system. I believe ELS will be considered a benchmark in achieving the highest sound quality available in an automobile."


With the ELS Surround premium sound system, there are now six independent, discrete channels of audio source material. This is a dramatic advancement over previous automotive audio systems where only two channels (left and right) were available. For the first time it is possible to enjoy separate dedicated channels of music from the center, left front, right front, left rear, right rear and subwoofer. These six-channels, working together, create an audio experience that has to be heard to be believed.


ELS Surround was the world's first in-dash radio with a built-in six-disc DVD-Audio/CD changer capable of playing DVD-Audio discs, CD's and MP3’s. ELS Surround comes with eight and ten-speaker packages to reproduce the extended frequency range and dynamics captured in today’s recordings, and includes dedicated speakers to reproduce the center and subwoofer channels.


"Panasonic Automotive Systems Company of America is extremely proud to be associated with Elliot Scheiner," said Vince Sarrecchia, President of Panasonic Automotive Systems Company of America. "His credentials and body of work speak for themselves. The Acura ELS Surround sound system is the new standard for audio excellence."


Based in Southfield, Michigan, Panasonic Automotive Systems Company of America is a division of Secaucus, New Jersey-based Matsushita Electric Corporation of America, the principal North American subsidiary of Matsushita Electric Industrial Co., Ltd. (NYSE: MC) of Osaka, Japan 3/4 one of the world's leading developers and producers of innovative digital and other electronic products for consumer, business and industrial use. Panasonic Automotive Systems Company of America also acts as the North American operating company of Panasonic Automotive Systems Company, an internal division company of Matsushita Electric Industrial Co., Ltd., which coordinates global automotive industry systems and components operations. For more information on Panasonic and Matsushita Electric, visit www.panasonic.com. Media can access press releases via the Panasonic Pressroom web site, panasonic.com/pressroom, or through the company's toll-free fax-back system at 888-734-7490.

Acura offers a full line of premium performance vehicles through a nationwide network of 260 dealers. ELS Surround is available on the Acura TL, TSX, RDX, MDX & ZDX. For more information about Acura vehicles, please visit www.acura.com.

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