Overview

Overview

Headquarters of Panasonic Corporation

Panasonic Corporation

Since the founding of our company in 1918, we at Panasonic have been providing better living for our customers, always making "people" central to our activities, and thus focusing on "people's lives." Going forward as well, based on our innovative electronics technology, we will provide a wide variety of products, systems, and services, ranging from consumer electronics products to industrial devices, building products, and housing. In various spaces and areas, such as homes, communities, businesses, airplanes and automobiles, we will continue to work hard to offer new value for better living, and help realize "A Better Life, A Better World" for each individual customer.

Picture of Panasonic Canada Head Office Buidling

Panasonic Canada Inc.

A subsidiary of Panasonic Corporation of North America, Panasonic Canada Inc. (PCI) provides a broad line of digital and other electronics products and solutions to meet consumer, business and industrial needs.

When Canadians think of Panasonic, they often think of consumer products like televisions, audio/video equipment, and microwave ovens; however, Panasonic is more than home entertainment and household appliances. A diverse range of Panasonic products are offered within each of our product divisions:

Consumer Division

A trusted household name, Panasonic engineers home solutions that help improve the lives of consumers’ everyday. From VIERA plasmas that engage with you through voice commands and facial recognition, award winning Lumix digital cameras, to Induction Cooktops that cook food perfectly with the help of revolutionary infra-red sensors. Of course, Panasonic still manufactures home essentials such as microwave ovens; cordless phones; and a variety of personal health care items including men’s and ladies’ shavers and massage chairs.

Enterprise Solutions Division

Through its broad range of integrated business technology solutions, Panasonic empowers professionals to do their best work. Customers in government, public safety, oil and gas, healthcare, production, education and a wide variety of commercial enterprises, large and small, depend on integrated solutions from Panasonic to reach their full potential, achieve competitive advantage and improve outcomes.

The complete suite of Panasonic Enterprise solutions range from mobile computing to security and surveillance systems to visual display solutions and business communications. As a result of its commitment to R&D, manufacturing and quality control, Panasonic engineers reliable and long-lasting solutions as a partner for continuous improvement.

Industrial Division

Panasonic provides components and design solutions to leading manufacturers in many industries ranging from consumer electronics and telecommunications to computer parts, appliance equipment, and battery components. Our industrial product line includes ventilation fans, air conditioners, cordless power tools, compact fluorescent lamps, single-use and rechargeable batteries, motors, passive components and semiconductors, meeting your specific design needs, wherever you manufacture in the world.

Panasonic Eco Solutions Canada Inc.

Panasonic Eco Solutions Canada is an affiliate of Panasonic Canada Inc. The mission of the Eco Solutions group is to become a leader in the deployment of renewable, smart energy systems in Canada. Its core customer advantage is providing reliable and bankable, full end-to-end turnkey solutions that enable all the required elements for renewable solar and energy storage initiatives including full installation, financing and long term assurance. Our objective in Canada is to help fulfill Panasonic's global vision of being the No. 1 Green Innovation Company in the Electronics Industry by its 100th anniversary in fiscal 2018.

Message

Message

Kazuhiro Tsuga, President of Panasonic

Kazuhiro Tsuga

President of Panasonic Corporation

President Panasonic Canada Inc.

Michael Moskowitz

President of Panasonic Canada Inc.

Philosophy & Vision

Philosophy & Vision

Mission

Recognizing our responsibilities as industrialists, we will devote ourselves to the progress and development of society and the well-being of people through our business activities, thereby enhancing the quality of life throughout the world.

Panasonic Corporation's Basic Management Objective, formulated in 1929 by the company's founder, Konosuke Matsushita, still holds true today.

The Basic Management Objective is Panasonic's business philosophy that embodies our mission and devotion to the progress of society and the well being of the people worldwide through our business activities.

Panasonic's mission

Company creed

Progress and development can be realized only through the combined efforts and cooperation of each employee of our company. United in spirit, we pledge to perform our corporate duties with dedication, diligence and integrity.

Image of employees

Seven Principles

Contribution to Society
Fairness and Honesty
Cooperation and Team Spirit
Untiring Effort for Improvement
Courtesy and Humility
Adaptability
Gratitude

The "Seven Principles" are our guiding principles in upholding and implementing the Basic Business Philosophy.

Vision

Through our business activities, we at Panasonic have long nurtured our “consumer electronics DNA.” Making this DNA central to all of our activities and carrying it forth, we aim to continue to provide “better living” for our customers in the various spaces and areas where our customers go about their lives, such as their homes, communities, businesses, airplanes, and automobiles.
Our four companies, “Appliances Company,” “Eco Solutions Company,” “AVC Networks Company,” and “Automotive & Industrial Systems Company,” will play a central role in squarely addressing “industries” which are closely related to the individual spaces, and we will establish partnerships with key players in individual industries.
Working together with our business partners, we will actively propose products and services, which realize new customer value. And also leveraging such expertise to make new proposals, we want to come up with new innovation in consumer electronics.
Panasonic will make a contribution to realizing “A Better Life, A Better World” for each and every one of our customers.

Images of Panasonic's vision
Business Segments

Business Segments

With its four major business domains, Panasonic is striving to realize "A Better Life, A Better World" for people around the world. Four companies conduct their operations in their respective business domains with total focus on the customer.

Appliances
Eco Solutions
AVC Networks
Automotive & Industrial Systems
Brand

Brand

Corporate Brand

Panasonic brand logo

Brand Promise

Panasonic is committed to creating a better life and a better world,
continuously contributing to the evolution of society
and to the happiness of people around the globe.

Brand Slogan

Panasonic brand slogan
Panasonic Olympic History

With the Olympic Flame

Panasonic has been supporting the Olympic Games with it's cutting-edge AV technology for more than 25 years.

Everyday Life of Neymar Jr.

Everyday Life of Neymar Jr.

See how Panasonic’s B2B solutions support the everyday life of Neymar Jr., the global brand ambassador of the company, in its new TV commercial.

A day in the world

A DAY IN THE WORLD

On any given day, Panasonic is making a difference with its unique global solutions to contribute to a better life and a better world.

100 Thousand solar lanterns project

100 THOUSAND SOLAR LANTERN PROJECT

It is our goal to shine a light of hope for people living without electricity through our solar lantern donations. This is a short documentary on our donations in Cambodia.

Sponsorship

Sponsorship

Global Sponsorship

Panasonic's global sponsorship is based on supporting a number of global events and activities that resonate with our philosophy of contributing to society by providing cutting edge technology.

Image of Panasonic's Olympic Sponsorship

Panasonic’s Olympic Sponsorship

The Olympic Partner Program

Panasonic has been an Official Worldwide Olympic Partner in the Audio and Visual Equipment category for more than 25 years, ever since The Olympic Partner (TOP) Program was introduced at the Calgary Olympic Winter Games in 1988. We are proud to support the Olympic Movement which aims to promote world peace through sports.

Sponsorship in Canada

Kid Witness News

Now in our 22nd year, this successful student hands-on video education program was developed for grades 5 through 8 to stimulate their communication and organizational skills using the latest digital video and computer technology. Today more than 100,000 students from around the world participate with the best 6 schools for the ultimate prize of being selected the best video. Two schools based in Canada reached the final 6 in 2005 and again in 2010.

Panasonic Theatre

In 2005, Panasonic Canada Inc. announced a sponsorship agreement to support the structural and acoustical refurbishment of the New Yorker Theatre, now known as the Panasonic Theatre. The Panasonic Theatre lobby was outfitted with Panasonic’s next-generation audio visual and display equipment, including at the time a 65-inch high-definition plasma television. In Spring 2011, additional upgrades were made to include 3D technology. This intimate theatre, where the audience is no farther away than 80 feet from the stage, has featured such performances as the Blue Man Group, CATS, We Will Rock You and Ghost Stories.

Toronto Blue Jays

As the official sponsor in the category of Audio/Visual and Television, including behind home plate signage, Panasonic is proud to continue their 10 year sponsorship with the Toronto Blue Jays Baseball Club.

History

History

History of Panasonic

The history of Panasonic goes back to when Konosuke Matsushita founded Matsushita Electric Housewares Manufacturing Works in 1918. See how the company evolved and developed into one of the leading electronics companies in the world today.

History of Panasonic Canada Inc.

Panasonic Canada Inc. (PCI) began sales operations in Mississauga, Ontario with seven employees in 1967. In 2013, PCI has grown to 359 full time employees across Canada with offices in Montreal, Mississauga, and Richmond.