What's 4K?

What’s 4K?

Q.1 By the way, what is a 4K compatible TV?

Q.1 By the way, what is a 4K compatible TV?

A.1 It is a television with a capacity to show four times the resolution of Full HD.

As a television screen gets larger, the area that one pixel takes up expands accordingly and any coarseness in the image becomes more apparent.
The 4K television solves this problem by providing a resolution that’s four times that of Full HD. Even when played back on a large screen, the coarseness is no longer an issue.
If you want to enjoy a high resolution image on a large screen, there is nothing more suited to the task than a 4K compatible television.

A.1 It is a television with a capacity to show four times the resolution of Full HD.

Q.2 I think the image on our current television is beautiful enough.
      Can there really be that much of a difference between 4K and not 4K?

Q.2 I think the image on our current television is beautiful enough. Can there really be that much of a difference between 4K and not 4K

A.2 The resolution is four times that of Full HD, and the colours and brightness       make it far more beautiful. It makes a great difference in small details such as       subtitles.

With a 4K screen you will see details like never before. Not only in the image itself, but in subtitles or graphics where even the thinnest letters will be crisper and easier to read.

A.2 The resolution is four times that of Full HD, and the colours and brightness make it far more beautiful. It makes a great difference in small details such as subtitles.

Q.3 What can I watch on a 4K screen?

Q.3 What can I watch on a 4K screen?

A.3 You can watch 4K Blu-ray discs and Video On Demand.
      You can also enjoy what you shoot in 4K resolution as it is.

While there are currently no free 4K broadcasts, there is more and more Blu-ray and Video On Demand content being produced in 4K. 4K stills and video cameras are also becoming more widely available to consumers, so you can become the director of your own original 4K film and enjoy from the comfort of your living room.

A.3 You can watch 4K Blu-ray discs and Video On Demand. You can also enjoy what you shoot in 4K resolution as it is.
A.3 You can watch 4K Blu-ray discs and Video On Demand. You can also enjoy what you shoot in 4K resolution as it is.

Q.4 Can I watch current TV programmes,
      DVDs or HD/Full HD Blu-ray content on a 4K television?

A.4 Of course! And you can enjoy in a quality equivalent to 4K.

A.4 Of course! And you can enjoy in a quality equivalent to 4K.

4K television screens take Full HD footage and automatically upscale to 4K, so the image will be more detailed and three-dimensional than previously possible.

A.4 Of course! And you can enjoy in a quality equivalent to 4K.
What is upscaling?

What is upscaling?

4K refers to images and videos that have four times the resolution (3840x2160) of Full HD. 4K Upscaling is a
technology that takes broadcast, DVD or Blu-ray content that are short of 4K resolution and fills in information
to give them a highly detailed 4K resolution image.

What is upscaling?
With Panasonic's VIERA

1. Panasonic Hexa Chroma Drive, boasting high resolution as well as
    beautiful colours. It reproduces the originally-captured colours
    with peerless fidelity.

4K VIERA recreates the colours in 4K footage just as they were captured, authentically.
Not only the level of detail only available on a 4K compatible television, you can also enjoy beautiful colours as the creators intended.

1. Panasonic Hexa Chroma Drive, boasting high resolution as well as beautiful colours. It reproduces the originally-captured colours with peerless fidelity.
1. Panasonic Hexa Chroma Drive, boasting high resolution as well as beautiful colours. It reproduces the originally-captured colours with peerless fidelity.

Full HD footage can also be enjoyed in 4K.

2. There is more and more 4K programming available on Netflix.
    With VIERA, you can access Netflix directly by pushing a dedicated button
    on the remote control.

For those people wondering where to get 4K programming, we recommend VOD services. Films, TV series and animations can be enjoyed via the world’s largest digital distribution network, Netflix. VIERA’s remote control has its own Netflix button built in allowing instant access to the service.

2. There is more and more 4K programming available on Netflix. With VIERA, you can access Netflix directly by pushing a dedicated button on the remote control.

*Watch Unbreakable Kimmy Schmidt on Netflix.
*Netflix streaming membership required.

2. There is more and more 4K programming available on Netflix. With VIERA, you can access Netflix directly by pushing a dedicated button on the remote control.

3. By choosing the even more advanced 4K PRO model*, you can enjoy movie
    theater quality images right in your living room.

The 4K PRO model has a special panel and chip set for accurate representation of colours and contrast between light and dark areas.
It incorporates special technologies which allow for accurate colour representation and gradations in darker areas, elevating your 4K experience to an even higher level.

* 4K PRO Model: DX900/700 Series

Even film professionals have acknowledged the superior picture quality.

Since the era of plasmas, Panasonic has been focused on achieving picture quality fit for film. Achievements in this field have generated a reputation
for quality and praise from film professionals at the Panasonic Hollywood Lab.

Even film professionals have acknowledged the superior picture quality.


Even film professionals have acknowledged the superior picture quality.

Even in dark areas where details can be quickly lost, there remains rich texture and preservation of atmosphere.

Borrowing from technologies honed with plasma panels, LED TVs use Local Dimming to display deep blacks, faithfully reproducing content like night scenes or
dark clothing to a level impossible in Full HD. Content you were not stirred by before may evoke a whole new set of emotions with this fidelity of detail.

Even in dark areas where details can be quickly lost, there remains rich texture and preservation of atmosphere.


Even in dark areas where details can be quickly lost, there remains rich texture and preservation of atmosphere.

Images with new depth are possible with 4K PRO