The Indian economy is seeing a radical shift since the last decade; growing at a fast pace and with its strong manufacturing base and growing services sector, it has become a great business destination. India is not anymore a part of our emerging market business but has been carved out as the number one priority market globally for Panasonic as it has been playing a vital role in our development and is rapidly emerging as a growth leader for the entire Asia-Pacific region. With investments on products, talent, marketing and manufacturing, we aim to strategically leverage our expertise and resources in India for the benefit of other emerging markets. India, Asean and China have been categorized as strategic regions and we see India on the top now from a business perspective.
As a part of our new business expansion plan, our aim is to drive growth from India and build deeper inroads into emerging economies. India, as the sixth strategic region, will be taking care of SAARC nations, Middle East Asia and Africa. We want to understand the needs specific to these kinds of markets and develop products focusing on the price and functionality aspect.
With an exciting new additional responsibility of developing and heading business operations in South Asia, Middle East and Africa which are emerging markets for Panasonic, we will continue with our philosophy of empowering the local management to bring the best of products and services for our consumers and focus on India as well as new growth areas.
Regional Head – Panasonic India, South Asia, Middle East and Africa