Panasonic is committed to creating a better life and a better world,
continuously contributing to the evolution of society and
to the happiness of people around the globe.

Business Philosophy

“Recognising our responsibilities as industrialists, we will devote ourselves to the progress and development of society and the well-being of people through our business activities, thereby enhancing the quality of life throughout the world.”

Panasonic Corporation’s Basic Management Objective, formulated in 1929 by the company’s founder, Konosuke Matsushita.
The Basic Management Objective is Panasonic’s business philosophy that embodies our mission and devotion to the progress of society and the well being of the people worldwide through our business activities.

Company Principle

Progress and development can be realised only through the combined efforts and cooperation of each employee of our company. United in spirit, we pledge to perform our corporate duties with dedication, diligence and integrity.

Seven Principles

Contribution to Society • Fairness and Honesty
Cooperation and Team Spirit • Untiring Effort for Improvement
Courtesy and Humility • Adaptability • Gratitude

The “Seven Principles” are our guiding principles in upholding
and implementing the Basic Business Philosophy.

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Four Pillars of Business

Panasonic aims to achieve “A Better Life, A Better World” in the four business areas.

Business Domains

With its four major business domains, Panasonic is striving to realise "A Better Life, A Better World" for people around the world. Four companies conduct their operations in their respective business domains with total focus on the customer.

March 31, 2015

Appliances Company

Appliances Company is committed to developing environmentally leading products that meet new customer needs in the areas of homemaking, cooking, air conditioning, water heating, beauty and health. We will continue to provide customers around the world with products and services that offer relief, safety and sense of affinity.

Head Office Location:
2-3-1-1 Noji-Higashi, Kusatsu-city, Shiga 525-8502 Japan
Phone Number: + 81-77-563-5211
Foundation: April 1, 2003
Number of Employees: Approx. 45,000

Eco Solutions Company

Eco Solutions Company will make untiring efforts to offer solutions for creating a comfortable environment while reducing environmental burden, including "home," "office building," "factory," and "community" by using our accumulated technology and cutting-edge energy management technology.

We will devote ourselves to the progress and development of society and the well-being of people through our one and only unique business activities including service solution business in terms of business model innovation and value chains, thereby enhancing the quality of life throughout the world.

Osaka Office:
1048, Kadoma, Osaka 571-8686, Japan
Phone Number: + 81-6-6908-1131
Tokyo Office:
1-5-1 Higashi-shinbashi, Minato-ku, Tokyo 105-8301, Japan
Phone Number: + 81-3-6218-1131
Foundation: January 1, 2012
Number of Employees: Approx. 48,000

AVC Networks Company

AVC Networks Company was newly formed by combining BtoC and BtoB businesses of the former AVC Networks Company, which has strong expertise in Audio Visual technology and of the former Systems & Communications Company, which has strong expertise in wireless-communications technology.

Our company has a wide variety of products & service, such as digital AVC products and mobile phones, surveillance and security camera systems, payment and authentication terminals, PBX systems, IP-related equipment, business phones, document equipments, wireless-related systems, social infrastructure systems with system integration, construction, and maintenance service. Integration of two technologies, we aim to strengthen our products and solutions to contribute to global business partners’ success.

Head Office Location: 
1-15, Matsuo-cho, Kadoma-city, Osaka 571-8504 Japan
Phone Number: + 81-6-6908-1551
Foundation: January 1, 2003
Number of Employees: Approx. 39,000

Automotive & Industrial Systems Company

Automotive & Industrial Systems Company will help realise ecological and smart lifestyles that are also safe and secure through using our unique core technology as a base. We will directly look to our global customers for marketing insights to predict hidden customer needs and to use Cross-Value Innovation by package-based system solution proposals.

Head Office Location:
1006, Oaza Kadoma, Kadoma-shi, Osaka 571-8501, Japan
Foundation: April, 2013
Number of Employees: Approx. 90,000