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Basis of Trust

Large capitalization or outstanding technology might be benchmarks of a company’s trust. But the strongest appeal of a company is whether employees recognize its mission and work passionately in a cordial atmosphere. That kind of company will be viewed positively by both its clients and by society. Their trust will increase. In fact, as I see it, companies with such attributes tend to have strong technologies and management skills and enjoy steady growth.

By Konosuke Matsushita, founder of Panasonic Corporation

48

Basis of Trust

Large capitalization or outstanding technology might be benchmarks of a company’s trust. But the strongest appeal of a company is whether employees recognize its mission and work passionately in a cordial atmosphere. That kind of company will be viewed positively by both its clients and by society. Their trust will increase. In fact, as I see it, companies with such attributes tend to have strong technologies and management skills and enjoy steady growth.

By Konosuke Matsushita, founder of Panasonic Corporation