Panasonic also delivered 15,500 units of professional displays, the largest ever in Olympic Games history. Panasonic set up professional displays at nearly every venue to enhance the spectators’ enjoyment of the competitions. Displays were also supplied inside press rooms so that the press could view the competition live on TV. Panasonic also took an active role outside of the Olympic venues. Alessandro Batista of Panasonic do Brasil, the project leader of the Olympic Games, states, "We also provided the other sponsors with professional displays. For some sponsors, this meant merely installing a TV within their lounge. For others, we installed dedicated projectors for the event. Our individual needs may differ, but as sponsors we hope to come together to energize the Olympic Games."