The fierce competition at the Olympic Winter Games Sochi 2014 was broadcasted on 464 TV channels across the world. This was a massive increase from the 240 channels that broadcasted Vancouver 2010. The 100,000-hour program was the longest airtime of any past Olympic Winter Games.
Panasonic broadcasting equipment supported this expanded coverage. Panasonic’s latest recording format made for faster video production, and high-mobility cameras made dynamic shooting possible. More than anything, Panasonic’s total solution, from delivery, suggestions for operation, and maintenance services during the Games, was one of the biggest factors making video production at Sochi 2014 successful.