Of the myriad Panasonic video equipment that enhanced London 2012, one of the most noteworthy was the revolutionary 20,000-lumen projector. Designed specifically for London 2012, the projector adorned the Opening and Closing Ceremonies with vibrant and beautiful images. Panasonic tackled the challenge of delivering sharper images in 20,000 lumens of brightness, in a more lightweight, compact, and reliable device. The motivation behind this undertaking was Panasonic’s failure of selection to Beijing 2008 and Vancouver 2010. It was Panasonic’s pursuit of excellence and technical strength that realized a groundbreaking product characterized by ease of operation, environmental soundness, and economic efficiency – and one that possessed the potential to bring even more innovation, richness, and creative freedom to video production.