Select Color
Quantity error. Please input 1 to 99.{0} items left in stock.

See More

Successfully added to basket

  • Sub-Total:incl. GST

Sorry, unexpected issue is occurred.
Please close this window and retry the purchase.

Select Color
Retail Sales Price: Panasonic Store Price: SHOP NOW SHOP NOW WHERE TO BUY Buy from Panasonic Where to Buy Out of Stock at Panasonic Store In stock /content/dam/Panasonic/EC-icon/icn-stock-in.png In stock Out of stock /content/dam/Panasonic/EC-icon/icn-stock-out.png Out of stock Pre-order /content/dam/Panasonic/EC-icon/icn-stock-soon.png Pre-order Panasonic false false You need to accept cookie policy if you want to add to cart. You need to opt in cookie policy if you want to add to cart. VISIT Panasonic ONLINE SHOP Photo of {0}

Celebrating 25 Years of LUMIX

25 Years of LUMIX

Celebrating 25 Years of LUMIX

LUMIX masterpieces

Behind Every Creation Instinct

In 2026, LUMIX turns 25.
We’ve stood alongside creators around the world
as a partner in making work that moves people.

The name LUMIX was born from two ideas: light and fusion. 
We've always believed in what happens when light, technology, and creative instinct converge. 
The moment creativity comes alive. 
The moment something stirs within you.
In that moment, the camera disappears, becoming a quiet medium for light.

No hesitation at your fingertips. Nothing between what you feel and what you create.
This is what we’ve always been building toward. 
So that anyone, as a creator, can bring their vision to life exactly as they see it.
We've pursued world firsts and industry firsts. Not for the sake of innovation, 
but because creators needed what didn't yet exist.
That drive hasn't changed.

For the past 25 years, and for whatever comes next,
LUMIX will be by your side — evolving, and always pushing further.

25th Anniversary Special Columns

25 Years of Innovation by LUMIX

For 25 years, LUMIX has built a remarkable history of innovation. In this column, we spotlight some of the iconic models that have shaped the LUMIX story.

LUMIX L10 (DC-L10) Titanium Gold Edition

In May 2026, LUMIX introduced the DC-L10. Marking the 25th anniversary, Titanium Gold color represents the ultimate expression of LUMIX’s craftsmanship.

Capture True Color

The beauty of LUMIX color lies in its rich expressiveness. In this column, we highlight the natural beauty shaped by a consistent picture-making philosophy that spans generations and models.

Our DNA & Our Future

LUMIX may have a 25-year history, but the roots of its digital cameras go back much further. In this column, we look back to before 2001 and explore how Panasonic’s DNA found its way into LUMIX.