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Which one is best for you?

If you’ve been thinking about a new television, the chances are you’ve noticed that two main rival technologies are competing for your attention (and your money).

But what are OLED and LED TVs? Surely there are more differences than just the letter ‘O’? But what are the differences? And which TV technology is the one for you? This is where you can find out…

What are the most obvious things to consider when researching a new TV? Well, there is the question of screen-size, of course - too big or too small is no good, your new television has to be just right.

And then, naturally, there’s the price - your perfect new TV doesn’t seem so perfect when you realise it costs twice your budget, does it?

Finally, there’s the quality of the picture it produces. Are the colours convincing? Does it produce truly deep black tones, yet retain all the detail in them? How does it cope with rapid on-screen motion? Great picture performance is made up of many different elements, after all…

Panasonic’s mastery of OLED and LED TV technologies means it has a big range of screens, with a big selection of screen sizes, and a wide range of prices. So there is most definitely a Panasonic TV that will suit you down to the ground.


There’s no doubt OLED is the more glamorous technology of the two - this is the case for a couple of reasons:

OLED vs LED: Slimness

Because the Organic Light-Emitting Diodes that make up the pixels of the screen produce their own light, there is no need for a backlight to illuminate the pixels - which is why OLED TVs are so extraordinarily slim. LED TVs, on the other hand, are made up of many layers, including LED lights that shine through a Liquid Crystal Display panel. As a consequence, LED TVs don’t quite have the incredible thinness of the OLED alternative.

OLED vs LED: Screen Technology

And because OLED TV pixels are self-illuminating, they can be turned on or off individually. When you consider a 4K TV has well over eight million pixels, being able to give each one specific instructions means incredible picture accuracy and detail - and being able to turn their illumination completely off means beautifully deep perfect black tones. The LED backlighting of an LCD TV panel doesn’t work on a pixel-by-pixel basis, and so it can’t quite achieve the incredible contrast of an OLED.


OLED vs LED: Screen Size and Price

But this doesn’t mean the game is up for LED TVs. Importantly, they’re available in a wider range of screen sizes than OLEDs (which tend to be on the bigger side), so if you need a screen of less than 50in, say, then you’ve a much wider choice of LED TVs. And, let’s not forget, OLED is a cutting-edge technology - and this sort of stuff never comes cheap. Panasonic’s OLED range is very competitively priced, but there’s no two ways about it: if you want to keep costs down, an LED TV is probably the way to go.

But in any eventuality, you need to give Panasonic’s range of OLED and LED TVs your fullest consideration. Where build quality and performance are concerned, they’re second to none - and with such a wide range of screen sizes and prices to choose from, your perfect new TV is bound to be here.