LUMIX Summer Cashback Promotion – Promotion Terms and Conditions

LUMIX Summer Cashback Promotion – Promotion Terms and Conditions

Register your LUMIX S5M2X, S5M2, S1H, S1R, S1 Camera from a Participating Retailer and get up to EUR300 Cash Back purchased in the period of 22nd May 2023- 2nd October 2023.

Register your LUMIX Lens from a Participating Retailer and get up to EUR500 Cash Back purchased in the period of 22nd May 2023- 2nd October 2023.


Promotion Period (Purchase Period): 22nd May 2023- 2nd October 2023

Claim Period: 22nd May 2023 – 2nd November 2023


LUMIX Summer Cashback Promotion (hereafter referred to as the “Promotion”) is promoted by by Panasonic Marketing Europe GMBH (Spółka z ograniczoną odpowiedzialnością) Oddział w Polsce with its registered office in Warsaw, at ul. Wołoska 9, entered into the commercial register kept by the District Court for the Capital City of Warsaw in Warsaw, 13th Commercial Division of the National Court Register, under KRS No. 0000352843 as a branch of Panasonic Marketing Europe GmbH, whose registered address is Hagenauer Str. 43, 65203 Wiesbaden, Germany (the “Promoter”).


2.1. The Promotion is applicable to residents of the following countries: Germany, Austria, Belgium, Luxembourg, Bulgaria, Croatia, Czech Republic, Estonia, Hungary, Italy, Lithuania, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Switzerland, Serbia, Albania, Bosnia and Herzegovina, Latvia, Andorra, , , France, Kosovo, , San Marino, , , and . (“Participating Countries”)..

2.2. The participant must be at least 18 years old (“Participant”). Employees of the Promoter, its subsidiary companies, their families, agents and other parties directly involved with this Promotion are not eligible to enter. The Promotion is only open to Participants purchasing for their own use i.e., end users. The Promoter reserves the right to verify the eligibility of Participants and/or to exclude Participants at its sole discretion at any time for any reason. Resellers may not submit claims on behalf of their customers. Registration and claims by the Participating Retailer, Participating Retailer´s employees and the employee’s families are not permitted.

2.3. To participate in the Promotion, the Participant has to purchase LUMIX S5M2 or S5M2X camera body, kit ("Qualifying Camera Product”) or a Panasonic Lens (“Qualifying Lens”), (together “Qualifying Product(s)”), as described in Annex 1, from a Participating Retailer (“Participating Retailer”) in a Participating Country in the Promotion Period and register the Qualifying Camera Product or the Qualifying Lens in accordance with these terms and conditions on the registration page hosted by our cooperation partner Benamic, IDA Business & Technology Park, Ring Road, Kilkenny, Ireland, (“Benamic”), providing the requested information stated in clause 4. All Participating Retailers are listed at and in the Annex 2. Please also check with your local dealer whether they are participating in this Promotion.

2.4. All Qualifying Products must be new and genuine Panasonic products. Purchases of second hand, refurbished or reconditioned products, and products imported from outside the Participating Countries or products which are counterfeit or infringe the intellectual property rights of the Panasonic group of Companies in any way will not qualify for this Promotion. Product purchased from Amazon will not be valid. The Promoter will accept claims from Amazon Marketplace only if the reseller is listed as one of the Participating Retailers for this Promotion. The claim will be rejected for any other third-party reseller on the Amazon Marketplace platform. The Promoter will not accept claims against products purchased from eBay (whether listed as new or used).

3. Cash Back

3.1. When participating in this Promotion the Participant will get a payout of Cash Back in the amount of EUR300 for each Qualifying Camera Product and up to EUR500 for any Qualifying Lens (“Cash Back”).

3.2. The Cash Back offered under this Promotion is non-exchangeable, non-transferable and there is no cash or credit alternative available. Payment of the Cash Back via the Participating Retailer is expressly prohibited. A double claim of the Cash Back is excluded.

3.3. A maximum of 5 Qualifying Products can be claimed per Participant, during the promotion. Only 1 claim may be made per Qualifying Product.

3.4. Where the cash back payment constitutes a taxable benefit, the tax liability lies with the Participant. Accordingly, if your bank charges you, such charges will be deducted by your bank from the cash back amount.

3.5. Cash Back will be transferred within 28 days of validation of your claim.


4.1. To claim the Cash Back, simply register any Qualifying Product online at the registration page hosted by Benamic at:

4.2. Claims relating to Qualifying Products purchased before or after the Promotion Period will be deemed invalid.

4.3. To claim the Cash Back the Participant must provide the following mandatory information at the registration landing page stated in clause 4.1:

1) Personal Details (Title, full name, postal address, country of residence, e-mail address, phone number)

2) Product Details (Product name, retailer channel, store name, country of purchase, date of purchase, serial number of the Qualifying Products, uploaded invoice or an image of the serial number and the barcode). Please provide an invoice document that shows the name of Participating Retailer, date of purchase and product model number.

3) Bank Details

4.4. Once you have registered, you will receive confirmation of receipt by email. Each Cash Back claim is limited to a single use and cannot be used in conjunction with any other LUMIX S5M2, S5M2X camera and Qualifying Lens promotional voucher or cash back offer.

4.5. The time period for making the claim is the Claim Period. Applications made before or after the Claim Period, will not be eligible for the Promotion. The Participant should ensure the purchase receipt includes the product name (model number) purchased, store name and the date of purchase.

4.6. The Promoter will not be held responsible or liable for any technical, hardware, software, server, website or other failures or damage of any kind, to the extent that this prevents the Participant from or otherwise obstructs the Participant to enter in the Promotion. If online registration is not possible for technical reasons, our support team at is available.

4.7. Claims made by fax, telephone, email, or post will not be accepted. Illegible, incomplete, or altered claim forms or surveys will be deemed void, as will claim forms not completed in accordance with these terms and conditions.

4.8. The Participant´s claim will be verified by Benamic in accordance with these terms and conditions. Claims are not valid in respect of Qualifying Products that are returned to the Participating Retailer and the Participant exchanges the Qualifying Product or receives a full refund, in which case the Promoter will be entitled to claim back any Cash Back provided.

4.9. The Promoter will not process a claim if the Participant does not provide a valid copy of the purchase receipt, the product serial number and image of the serial number and barcode.

4.10. In the event that the Participant returns the Qualifying Product to the Participating Retailer, the Participant will not be entitled to claim Cash Back, and any claim will be thereafter dismissed. For the avoidance of doubt this clause does not prohibit in any way the Participant’s right to exercise their applicable statutory or warranty rights


5.1. The responsible data controller is the Promoter, Panasonic Marketing Europe GmbH, Hagenauer Str. 43, 65203 Wiesbaden, Germany,

5.2. The Promoter will comply with the statutory provisions of applicable law on data protection. The privacy policy of the Promoter applies which can be found at:

5.3. Personal data will be collected and processed by Benamic on behalf of the Promoter. Benamic will comply with the statutory provisions of applicable law on data protection. The types of data collected include Personal Details, Product Details and Bank Details as listed under 4.3.

5.4. The purposes of data collection: Data will be collected, processed, and stored by Benamic for the sole purpose of the performance of the Promotion. For registering the Qualifying Product with the Promoter or for e-mail marketing by the Promoter the data will be collected by the Promoter as far as the Participant has consented to it during registration. If the Participant consented to e-mail marketing, the Personal Details listed under 4.3 will also be collected, processed and stored for such purpose. Data of already existing customers will be compared and updated with the provided data of this Promotion.

5.5. For the purpose of carrying out the Promotion, the processing of your personal data is based on Article 6 (1) (b) General Data Protection Regulation (“GDPR”). The processing of your Personal Details for the purpose of e-mail marketing is based on Article 6 (1) (a) GDPR.

5.6. All personal data of the Participant will neither be passed on to third parties nor made available to them for use without their consent. An exception is made for third parties, inter alia agencies which have been commissioned to carry out the Promotion, and which will collect, store, and use the data for the purpose of carrying out the Promotion. The third parties comply with GDPR and have the necessary security measures in place as agreed with the Promoter in writing and having a Data Processing Agreements in place.

5.7. The personal data of the Participants will be kept by Benamic as long as necessary in order to comply with legal requirements and for legal purposes and will be deleted at the latest after 12 months after the conclusion of the promotion.

5.8. The Participant can withdraw their consent to e-mail marketing and unsubscribe from the newsletter at any time. It can be withdrawn by clicking on the link to the “Newsletter Subscription Management Centre” provided in every newsletter e-mail, via your My Panasonic Account or by contacting the Promoter under

5.9. The Participant has the right at any time to free information about the Participant´s stored personal data, its origin and recipient and the purpose of the data processing and, if applicable, a right to correction, blocking or deletion of this data within the framework of the applicable legal provisions sending its request to The Participant has the right to lodge a complaint with a supervisory authority.


6.1. By claiming the Cash Back, Participants are deemed to have read and accepted these terms and conditions.

6.2. The Promoter reserves the right to verify the eligibility of all claims to protect itself against fraudulent, invalid or repetitive claims including, without limitation, to require the Participant to prove that it did not return the Qualifying Product within the period of 28 days from the date of delivery. Bad faith or fraudulent entries or claims that otherwise do not meet these terms and conditions will be invalidated.

6.3. The Promoter reserves the right to, and in its sole discretion, amend these terms and conditions at any time and to amend or withdraw this Promotion at any time.

6.4. To monitor fraudulent claims the Promoter reserves the right to cross check product returns with the relevant Participating Retailers against claims received. The Promoter reserves the right to withhold the issuance of a Cash Back where it is suspected that a false or fraudulent claim has been made.

6.5. These terms and conditions are governed by the laws of the Republic of Germany, to the exclusion of international conflict law, in particular the UN Convention on Contracts for the International Sale of Goods. However, mandatory local law provisions of the state in which Your habitual residence or registered office is situated remain unaffected and will prevail in case of a conflict with German law provisions. The courts of Wiesbaden, Germany shall have exclusive jurisdiction to settle any dispute or claims arising out of this Promotion or in connection to it.

6.6. Should any clause of these terms and conditions be invalid the validity of the remaining terms and conditions shall remain unaffected.

Annex 1 – Qualifying Products


€ 200


€ 200


€ 200


€ 200


€ 200


€ 300


€ 200


€ 100


€ 300


€ 200


€ 100


€ 200


€ 500


€ 200


€ 200


€ 200


€ 200


€ 200


€ 50


€ 100


€ 100


€ 50


€ 100


€ 100

Annex 2 – Participating Retailers


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