Panasonic launches new AC line-up for 2024, including Matter-enabled RACs

Panasonic launches new AC line-up for 2024, including Matter-enabled RACs
  • 60 new models mostly across inverter ACs range available, starting at INR 33,990 price range
  • New line-up features - India’s first Matter enabled Room Air Conditioners(RACs) by Panasonic promises convenience, comfort, connectivity and energy saving through Miraie along with enhanced indoor air quality and effective cooling
  • Panasonic enjoys customer trust and preference, sells an AC every 5 seconds globally

New Delhi, February 12, 2024: Further to Panasonic’s recent ground-breaking advancement i.e., India’s First Matter-Enabled Room Air Conditioners (RACs)* powered by Miraie, Panasonic Life Solutions India (PLSIND)- a leading diversified technology company, today, announced its 2024 line-up of Air Conditioners, including the latest range of Matter-enabled Room Air Conditioners (RACs). Responding to the sharp increase in demand for cooling appliances, Panasonic’s has introduced 60 new models across its complete range of ACs. These new models are available for consumers across all leading outlets, e-commerce platforms and on the Panasonic Brand Store at https://pnsnic.com/AC_p_r. Panasonic range of Air Conditioners equipped with Matter protocol is available in 1.0, 1.5- and 2.0-tons models.

Mr. Fumiyasu Fujimori, Managing Director, PMIN, Panasonic Life Solutions India said, “Our recently commissioned study ‘Panasonic’s 2024 Young Parents Everyday Life Concerns’ highlighted multifaceted considerations of consumers when dealing with AC-related issues- extending beyond basic cooling, i.e., indoor air hygiene, efficiency and technological integration (connectivity). We developed and manufactured our new range of ACs, keeping the evolving needs of our consumers in mind. The new line-up of ACs, comprising of India’s first Matter-enabled RACs will not only provide inter-operability but, is simple to use, reliable and secure. By seamlessly connecting with other Matter-certified devices and platforms, they will facilitate a smarter and more efficient use of energy, optimizing comfort while minimizing environmental impact. With this, Panasonic takes a significant leap in innovation, ensuring flexibility, and convenience for consumers in the smart appliances’ realm.”

Mr. Abhishek Verma, Business Head, Air Conditioners Group, PMIN, PLSIND said, “At Panasonic, Air Conditioners are an important growth engine for our consumer durables division and in this competitive market, we consistently innovate in line with changing consumer preferences. From Indoor Air Quality, energy conservation, connectivity to further building on the convenience aspect, we have now integrated Matter (in our RACs) with our Miraie platform to redefine the smart home experience. Matter provides inter-operability and is simple to use, reliable and secure. In short, a Panasonic Air Conditioner equipped with Matter technology is easily managed using the Miraie platform or, any other Matter- compatible platform. Similarly, any other Room Air Conditioner brand that is compatible with Matter is easily controlled through the Miraie platform. We are expecting a robust demand for ACs this season and are hoping to grow by 40% compared to last AC season.”

With an expertise of over 65 years in developing Air Conditioners, Panasonic’s new range of ACs are tech-enabled and are designed to deliver Cooling, Quality (reliability) and a Connected experience to redefine smart living.

  • Cooling performance is ensured through technologies such as Jetstream, Converti7 (7 different cooling performance modes) Aerowings and 4-Way Inflow to deliver higher Cubic Feet per Minute – the volume of air circulated in a minute by an AC (higher CFM indicates better cooling). This coupled with Panasonic’s nanoe™X and nanoeTMG technologies, helps ensure a healthy indoor AQI by eliminating PM 2.5 particulate matter, dust particles, bacteria, and viruses.
  • Quality and Reliability are guaranteed through technologies such as inverter, ECOTOUGH, ShieldBlu+, ECONAVI (for energy optimisation), AG Clean+, Crystal Clean to name a few.
  • Connectivity for smart living comes with technologies such as Matter -an open-source connectivity standard that enables seamless interoperability across smart devices, powered by Miraie – Panasonic’s connected living platform and True AI (Artificial Intelligence - automatically adjusts the AC settings/parameters for comfort cooling). Delivering on its ‘Make in India’ commitment, all Panasonic ACs are manufactured at our Technopark plant in Haryana.

The new Matter enabled RAC can be availed from:
Amazon - Panasonic Model No. CS/CU-HU12AKYF
Flipkart - Panasonic Model No. CS/CU-HU12AKYF

About Panasonic Group: 
A global leader in developing innovative technologies and solutions for wide-ranging applications in the consumer electronics, housing, automotive, industry, communications, and energy sectors worldwide, the Panasonic Group switched to an operating company system on April 1, 2022, with Panasonic Holdings Corporation serving as a holding company and eight companies positioned under its umbrella. Founded in 1918, the Group is committed to enhancing the well-being of people and society and conducts its businesses based on founding principles applied to generate new value and offer sustainable solutions for today’s world. The Group reported consolidated net sales of around 8,500 billion yen for the year ended March 31st, 2023. Panasonic Life Solutions India (PLSIND) is a subsidiary of Panasonic Holding Corporation (PHD). To learn more about the PLSIND, please visit: https://www.panasonic.com/in/

For more information, please contact:

Panasonic - Rachamalla Pritesh | +91 8860404324 | rachamalla.pritesh@in.panasonic.com
MSL – Nitesh Verma | +91 8800806568 | nitesh.verma@mslgroup.com

*“India's 1st matter-enabled room air conditioner from a leading brand”
Disclaimer: Sourced from Euromonitor International Limited, leading brands considered account for over 90% of retail value sales in India in 2022, claim for room ACs only, all retail channels, research as of 01/12/2023”. The said research is conducted in the month of November and December 2023.