Panasonic Australia

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Panasonic Australia is a market leader in the field of consumer electronics, and B2B solutions. The reliability and reputation of Panasonic products has ensured that they are part of the everyday lives of many.

Message from the Managing Director of Panasonic Australia

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For over 100 years, Panasonic has been focused on product innovation and improving people’s lives. As we move forward in the dynamic 21st century, the global aim of Panasonic is to keep building on our strong relationships with our partners and continue to strive for a better life and a better world for our customers. For Panasonic Australia, this philosophy means delivering a diverse range of solutions to homes and businesses.

Today, our industry-leading products offer innovative technologies to enhance the lifestyles of Australians and support them in the challenges they face at home and beyond.

Across Australia, Panasonic’s air conditioning lineup features advanced nanoeX Air Purification technology for outstanding indoor air quality and comfort from summer to winter. The company’s Home Appliance range – from fridges to microwaves, rice cookers and bread makers – streamlines meal preparation in Australian kitchens with smart time-saving features for busy families. And enjoy good looks and good health with the help of our personal care suite –from electric shavers to water flossers, and our moisture infusing hair dryers and straighteners.

Panasonic appliances are renowned for their reliability - tried, tested and top rated. Most recently, Panasonic Microwaves have been recognised as Australia’s No.1 brand[i], and the Canstar Blue[ii] survey of Australians across the country has seen our Microwaves receive the ‘2020 Award for Most Satisfied Customers’. Panasonic received five stars for overall satisfaction, even heat distribution, cooking functions, ease of use and cleaning, plus appearance and design.

In the imaging world, as a pioneer of photo/video hybrid mirrorless cameras, the LUMIX brand is setting the standard for others to follow. We are inspiring creativity among enthusiast and professional photographers with class-leading capabilities, developed and enhanced over more than 10 years of consultation with the industry. Over this time, LUMIX cameras have received hundreds of industry awards worldwide for our compact, G Series and S Series offerings.

And, our Business Solutions continue to enhance productivity wherever Australians need to work – from field-rugged Toughpad tablets to intelligent security solutions, powerful venue projectors and professional cameras for the broadcast and cinematography industry.

Looking to the future of our planet, Panasonic has been committed to ecological initiatives around the world since the company was formed. Moving forward, the global Panasonic Environment Vision is our charter to deliver a sustainable society with investment in diverse areas such as clean energy, next-generation transport solutions and manufacturing with zero CO2 emissions.

In these and many more ways we strive to support Panasonic’s global aim to create "A Better Life, A Better World" for people everywhere.

Paul Reid, Managing Director

Regional Companies

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Panasonic Asia Pacific Pte Ltd.

Based in Singapore, Panasonic Asia Pacific provides the whole range of the brand’s products and solutions across the South East Asia and Pacific (APAC) region. The region has 33 manufacturing sites, which hold as a key hub for Panasonic’s global production activities supporting the consumer, solutions and components and devices business.

Company Name

Panasonic Asia Pacific Pte Ltd.

Office Location

202 Bedok South Avenue 1 Unit #02-01 Singapore 469332

Phone Number




Managing Director

Atsushi Sugishima


June 1974

For more information on other Regional Companies in Asia Pacific