Drawing from the Essence of Japanese Beauty Principles, we celebrate diverse
beauty with innovation that enhances your natural radiance.
Revealing
the Beauty Within
In Japan, beauty begins with daily care that nurtures what’s already within. This belief guides how we support beauty that feels true to you.
Natural Care,
Backed by Science
By bringing together natural care and science, our technology fits into your daily routine to deliver visible improvements that feel effortless and lasting.
Beauty Through Innovation
This philosophy comes to life through the nanocare hair dryer. Using nanoe™ technology, it delivers
moisture deep into the hair to help improve smoothness, shine, and overall health with every use.
Technology That Cares
Healthy, Shiny Hair
Moisture-Rich nanoe™ Particles
Adds Moisture to Scalp & Roots
Refined Through Experience, Made to Last
For nearly 20 years, the nanocare hair dryer has been continuously refined
through research, real-life testing, and thoughtful design.
Thoughtful Research
Extensive studies explore how nanoe™ affects different hair and scalp conditions to ensure meaningful care.
Tested with Dedication
From brushing hair 1,000 times to drying our own hair over and over, testing thoroughly for real-life use.
Made to Perform, Anywhere
Our products are tested to perform safely and consistently in a variety of climates and daily conditions.
Uncompromising Quality
Every detail is crafted for lasting performance. Smaller parts, a lighter body and balanced design improve comfort and ease in daily use.
Sustainable by Design
We create energy-efficient products with lower impact. Some models use plant-based biomass paint to support sustainability.
