Panasonic Philippines brings light to households in Antipolo, Rizal through a partnership with Shining Light Foundation.
Panasonic Lights the Way for Filipinos
It’s not unknown that Filipinos in different parts of the country still have no access to electricity. Children have a hard time studying due to the lack of electricity, parents squeeze in chores during the day to utilize daylight, and families move around with more difficulty in the dark during the night. These remain a daily reality for families across the Philippines and continues to be a dilemma for many households.
Creating solutions for better living conditions
For Panasonic, finding solutions to lived realities such as electricity inaccessibility is a challenge that needs to be taken on. Hence in 2013, they launched the BG-BL03 Solar LED Lantern–a solar-powered rechargeable lantern that doubles as a charger for households that live without electricity daily. And since its release, the lantern has become a major part of the brand’s efforts to better the lives of Filipinos.
“The lantern was primarily developed by our headquarters in Japan as a means to provide awareness on the possible use of renewable energy,” said Panasonic Human Resources Manager Mike Borja. “With the small lanterns and solar panels, a lot of homes will improve and will get better.”
This 2023, they are partnering with Shining Light Foundation to supply 150 families in Antipolo, Rizal with these lanterns. This partnership further highlights how carefully developed technologies can create opportunities, foster remarkable moments, and help improve people’s lives.
(L-R) Antipolo Vice Governor Reynaldo San Juan, Jr., Mr. Pure Energy and Panasonic Brand Ambassador Gary Valenciano, Shining Light Foundation, Inc. President and Chairman of the Board Angeli Pangilinan-Valenciano, Panasonic President Kazuya Higami, Panasonic Executive Director for Finance and Admin Atsushi Kozuma, Panasonic Director Angelo Tamayo
Shining a light in Antipolo
This Antipolo, Rizal event marks five years since the successful completion of the company's 100 Thousand Solar Lanterns Project, which brought the same lanterns to various communities across 30 countries. It also serves as an exciting continuation of this ambitious project to bring sustainable light to more Filipino families.
“[For] a lot of us Filipinos, parang natural sa puso natin ‘yung pagiging matulungin (For a lot of us Filipinos, being helpful comes naturally),” Borja said. “As part of the Panasonic global community, I feel in myself—truly in my heart, that I’m part of something bigger, and being part of this activity is really a blessing for me more than a job.”
It's not a surprise that the beneficiaries expressed gratitude. It was a heartwarming sight to see how a simple device could create big smiles and help illuminate their homes and their future.
Families in Antipolo, Rizal were all smiles after receiving their own rechargeable Solar LED Lanterns.
Panasonic lights the way
Panasonic has been lighting the way for families who do not have the luxury of electricity for a decade now through its multi-purpose lantern. And they continue to help improve daily living through their tried and tested Japan Quality products, not just the lantern, that all stand the test of time.
Borja adds, “We realize here in Panasonic that we do not just give donations or help, we actually invest our time.” “We go around communities; we talk to the people... we try to understand how their daily lives are,” he said.
With the addition of the lantern to Filipino households, children can now study better, and families can move around easier and live more comfortably in well-lit homes and with electricity within their reach. Daily living has now become better and brighter–a small but important win!
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Media Contact:
Ms. Phoenix Manayaga
Marketing Communications Manager
Panasonic Manufacturing Philippines Corporation
phoenixdianne.manayaga@ph.panasonic.com
About the Panasonic Group
A global leader in developing innovative technologies and solutions for wide-ranging applications in the consumer electronics, housing, automotive, industry, communications, and energy sectors worldwide, the Panasonic Group switched to an operating company system on April 1, 2022 with Panasonic Holdings Corporation serving as a holding company and eight companies positioned under its umbrella. Founded in 1918, the Group is committed to enhancing the well-being of people and society and conducts its businesses based on founding principles applied to generate new value and offer sustainable solutions for today’s world. The Group reported consolidated net sales of 8,378.9 billion yen for the year ended March 31, 2023. Devoted to improving the well-being of people, the Panasonic Group is united in providing superior products and services to help you Live Your Best. To learn more about the Panasonic Group, please visit: https://holdings.panasonic/global/
Panasonic Group Sustainability Initiatives
Panasonic Group’s long-term environmental vision for realizing a better life and a more sustainable global environment is known as Panasonic GREEN IMPACT (PGI). In addition to reducing its own CO2 emissions, Panasonic Group is taking steps to expand its contribution to CO2 reduction across society through business activities that will result in avoided emissions. In addition to this PGI commitment, the company is pursuing initiatives that contribute to global environmental conservation such as the one described above.
Panasonic GREEN IMPACT – Corporate Information – Panasonic Holdings
https://holdings.panasonic/global/corporate/panasonic-green-impact.html
About Panasonic Manufacturing Philippines Corporation
Panasonic Manufacturing Philippines Corporation (PMPC) through Panasonic Philippines (sales and marketing division of PMPC) is responsible for the sales and marketing of the Panasonic brand of consumer electronics and home appliances in the Philippines. For more information on PMPC and its products, please visit our website at www.panasonic.com/ph.
Contact:
Mr. Harry Sarmiento
Marketing and Product Planning Executive Officer
Panasonic Manufacturing Philippines Corporation
harry.sarmiento@ph.panasonic.com
Mr. Nori Kurashina
Marketing and Product Planning Center Subhead
Panasonic Manufacturing Philippines Corporation
nori.kurashina@ph.panasonic.com