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Kids school – Panasonic Vietnam

Panasonic Kids School

Kids school is the collective name for children-oriented programs implemented by the Panasonic Group throughout the world to support the dreams and potential of children, who are the key to the future of the Earth.

In Vietnam, through initiatives such as Eco Learning Program & UNESCO World Heritage Eco Learning Program, Eco Picture Diary Contest, Kid Witness News and Rope Jump. Panasonic Vietnam continue to nurturing the future generation to grow up healthy, eco friendly and be capable of fully displaying their inherent abilities and potential

Panasonic Eco Learning Program & UNESCO World Heritage Eco Learning Program

Panasonic Eco Learning Program (ELP) started in 2009 to provide interactive class and hand-on experiences about global warming, biodiversity and more to lead future actions by the younger generation.

Since 2011, Panasonic has been organized the Eco Learning Class for nearly 19,000 students in many provinces of Vietnam, such as Cao Bang, Quang Nam, Yen Bai and Panasonic Risupia Vietnam.

Beside Eco Learning class, Panasonic in cooperation with UNESCO Office Hanoi to organize the World Heritage Eco Learning program for students to learn about impact of global climate change on world heritage nearby their living place. In 2012, 400 students in Hanoi has joined in the program at Thang Long Royal Citadel and on June 2013, over 130 students from Hanoi and Quang Nam province participated in the program at My Son Sanctuary and Hoi An ancient Town.

ELP has now expanded to many countries and regions worldwide. About 19,000 students have participated in Asia Pacific including India, Vietnam, Thailand, Singapore and Malaysia. Globally 200,000 students have participated. This program is part of Panasonic’s corporate citizenship responsibility on eco education in line with the global vision to be the No 1 Eco Innovation Company in the Electrical & Electronics industry by 2018 and target to provide environmental education for two million children by 2018, the 100th anniversary of the company's founding.

I. Panasonic Eco Picture Diary Contest

The Panasonic Eco Picture Diary Contest has been launched by Panasonic Corporation in 2009. In 2011, the Contest has received enthusiastic participation of over 130,000 students from 37 countries in the world. The Contest was officially organized in Vietnam in 2011 to appeal for environmental protection awareness, pro mote students’ ability of writing and drawing creatively about environment.

Each participant will write 5 days diary about their ideas, though, lessons or activities to protect the environment then illustrate by hand draw, sticking pictures or any other creative way that they can imagine.

In 2012, there are 460 diaries submitted and the first prize winner, Nguyen Quynh Tram – Marie Curie school, has represented Vietnam in the Global Award Ceremony in Kyoto, Japan.

II. Kid Witness News

KWN (Kid Witness News) is a global video education program organized by Panasonic Corporation, with the aim of boosting creativity, communication skills and fostering teamwork through video production by children at the elementary and junior high school levels. It started in Vietnam from 2006. As of 2017, there are 6.000 students from 80 schools have been participated in the KWN program.

As a prestigious filmmaking program for students from 10 to 18 years old, the Panasonic Kid Witness News moves into its second decade in Vietnam with many impressive milestones. In 2017, the program attracted the participation of more than 4,000 students included primary, secondary and high school from 32 schools around Hanoi. The program received 104 good scripts, tripling the number of pupils. compared with previous years.

Panasonic provides film production equipment for students to produce their videos. The Videos conveying their views on social issues such as communication, environment or sport.
The national championship films will be attending the international round for the chance to become world champions. Winners advance to the global contest where they hope to be crowned the grand prix winner.

III. Rope Jump

Panasonic Rope Jump activity for students from 6 to 12 was launched in 2009 by Panasonic Corporation and extended in many countries in the world including Vietnam. The competition was held in Vietnam for the first time in 2011 with 7 Elementary Schools in Hanoi.

The contest requires the participation of teams which have 13 to 20 members with 2 students standing to spin the rope while the remaining participating members engage in jumping rope. The members take turn jumping rope, and support each other to ensure that there are at least 10 members in the rope. The team with the highest total points within 3 minutes will be declared the winner

Rope Jump is not only a world wide playground to improve the students’ health, show their ability, promote the solidarity, but also being a forum where the students are able to make friend and share their feeling to each other. Through the competition, Panasonic hopes to bring an entertainment sport playground for the students besides serious study hours.

For more information, please contact

Corporate Planning and Brand Promotion Group

Panasonic Vietnam Co., Ltd

Tel: (84) 4 3 9 550 111

Fax: (84) 4 3 9 550 144

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